Marketing Manager
13 Jul 2026Job Description:
About the Role
We are looking for an experienced Marketing Manager to lead and execute overall marketing strategies that drive sales growth and strengthen brand positioning. This role will oversee integrated marketing campaigns, digital marketing performance, product positioning, and lead a crossfunctional marketing team.
We are looking for an experienced Marketing Manager to lead and execute overall marketing strategies that drive sales growth and strengthen brand positioning. This role will oversee integrated marketing campaigns, digital marketing performance, product positioning, and lead a crossfunctional marketing team.
Key Responsibilities
- Develop and lead overall marketing strategies to achieve sales targets and brand growth.
- Plan and execute integrated marketing campaigns, including product launches, promotions, branding, and customer retention initiatives.
- Analyze and optimize marketing performance across advertising, social media, and ecommerce channels using data-driven insights.
- Define product positioning based on unique selling points (USP), customer pain points, and market needs.
- Monitor sales funnel performance and improve conversion rates and ROI.
- Lead and manage the marketing team, including Content, KOL, TikTok, Creative, and Event functions.
- Ensure consistency in brand voice, messaging, and visual identity across all marketing channels.
- Identify market trends and develop innovative marketing strategies to support business growth.
Requirements
- Minimum Diploma (D3) or Bachelor's Degree in Marketing, Communication, or a related field.
- At least 5 years of experience in Sales & Digital Marketing, preferably within the skincare, beauty, or cosmetics industry.
- Minimum 2–3 years of experience in a managerial role.
- Strong expertise in digital marketing strategy and marketing analytics (ROAS, CTR, etc.).
- Familiar with TikTok Ads Manager, e-commerce dashboards, and social media algorithms.
- Strong leadership, communication, and analytical thinking skills.
- Result-oriented, creative, adaptable, and up-to-date with the latest marketing trends.
- Willing to be based in Karawaci, Tangerang.
Salary:
Rp 18,000,000.00
-
Rp 23,000,000.00
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