Sales and Marketing Director
26 Oct 2026Job Description:
Sales & Marketing Director – Medical Aesthetics
Location: Ho Chi Minh City, Vietnam Industry: Medical Aesthetics Position Level: Director / Senior Executive Employment Type: Full-Time Recruitment: Confidential Executive Search
About the Opportunity
We are representing an established organization within the medical aesthetics industry that is seeking an experienced and commercially driven Sales & Marketing Director to lead its business growth and commercial operations in Vietnam.
This senior leadership position offers an opportunity to shape commercial strategy, accelerate revenue growth, expand market share, and strengthen the organization's presence within Vietnam's growing medical aesthetics sector.
The successful candidate will be responsible for leading the sales and marketing functions, driving business development, managing strategic partnerships, and delivering sustainable commercial performance.
Key Responsibilities
Commercial Strategy & Business Growth
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Develop and execute comprehensive sales and marketing strategies aligned with business objectives and growth targets.
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Drive revenue growth, profitability, market share expansion, and commercial excellence across Vietnam.
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Oversee commercial planning, budgeting, pricing strategies, and P&L performance.
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Identify new market opportunities, business partnerships, and expansion initiatives.
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Monitor market trends, competitor activities, and customer insights to strengthen competitive positioning.
Sales Leadership & Business Development
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Lead, manage, and develop high-performing sales teams to achieve revenue and market development objectives.
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Build and maintain strong relationships with aesthetic clinics, dermatologists, plastic surgeons, healthcare professionals, and key opinion leaders (KOLs).
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Develop and execute effective sales strategies across direct sales, distributors, and key accounts.
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Expand clinic networks, strengthen customer retention, and increase market penetration.
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Manage distributor relationships, channel performance, and strategic commercial partnerships.
Marketing & Brand Management
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Develop and implement integrated marketing strategies to strengthen brand awareness and market positioning.
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Oversee brand management, marketing campaigns, digital initiatives, and professional education programs.
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Lead new product launches, go-to-market strategies, and commercial activation initiatives.
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Collaborate with healthcare professionals and KOLs to support brand development and customer engagement.
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Monitor marketing effectiveness, campaign performance, and return on investment.
Product Portfolio & Market Expansion
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Develop commercial strategies for medical aesthetics product portfolios.
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Identify opportunities for new product introductions and portfolio expansion.
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Oversee product positioning, pricing, launch planning, and lifecycle performance.
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Collaborate with regulatory, supply chain, and relevant stakeholders to ensure successful product launches and market readiness.
Leadership & Cross-Functional Collaboration
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Lead and develop sales, marketing, and product management teams.
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Work closely with executive leadership and regional stakeholders to deliver strategic business objectives.
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Collaborate with Finance, Regulatory Affairs, Supply Chain, and other functions to ensure effective commercial execution.
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Establish a performance-driven culture focused on accountability, collaboration, and continuous improvement.
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Provide commercial performance updates, business forecasts, and strategic recommendations to senior leadership.
Qualifications & Requirements
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Bachelor's degree in Business Administration, Marketing, Pharmacy, or a related field; MBA advantageous.
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Minimum 10 years of Sales and Marketing experience, including at least 5 years in a Director-level or senior leadership position.
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Strong commercial experience within the medical aesthetics industry in Vietnam.
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Experience with aesthetic injectables, dermal fillers, botulinum toxins, skin boosters, biostimulators, or related professional aesthetic products is highly desirable.
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Proven track record of delivering revenue growth, market expansion, and commercial profitability.
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Demonstrated experience managing P&L, commercial budgets, and strategic business planning.
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Established relationships with aesthetic clinics, dermatologists, plastic surgeons, KOLs, and distribution partners in Vietnam.
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Strong experience in distributor management, key account development, and commercial channel expansion.
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Proven ability to lead and develop high-performing sales and marketing teams.
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Experience reporting to C-suite executives and presenting to Board-level stakeholders.
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Strong strategic thinking, commercial negotiation, communication, and stakeholder management skills.
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Good understanding of Vietnam's medical aesthetics market and relevant regulatory requirements.
What Makes This Opportunity Attractive?
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Strategic senior leadership role within the medical aesthetics industry.
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Significant responsibility for commercial strategy, business growth, and market development.
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Opportunity to lead and strengthen a high-performing commercial organization.
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Exposure to executive leadership and regional business stakeholders.
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Opportunity to drive new product launches, brand expansion, and long-term business growth.
Confidential Applications
This appointment is being managed through a confidential executive search process by People Profilers.
We welcome applications from experienced commercial leaders within the medical aesthetics industry who are interested in exploring their next career opportunity.
Interested candidates may apply directly or contact us for a confidential discussion.
All applications and discussions will be handled with strict confidentiality.